Latest Articles

Sometimes, less is more.
Iain Schofield / 9 July 19

We look at the benefits of reducing your direct mail pack to a single printed item.

Reply Devices and Direct Mail
Iain Schofield / 28 March 19

If you want to increase engagement, including a reply device could be a masterstroke. But what are reply devices and what forms do they take?

The Power of Soft Touches
Iain Schofield / 13 February 19

Sometimes, it’s the soft touches that make the biggest impact.

N-up and imposition, what do they mean?
Iain Schofield / 12 February 19

Have you ever heard of imposition? I hadn’t. Printing, like all industries, comes with its own unique terminology to learn and concepts to understand.

The GDPR mind-set – A case study
Iain Schofield / 4 February 19

The GDPR has a wide scope of influence. The legislation is a mind-set that, once adopted, influences everyday life in ways you may not have considered.

5 ways to ensure you send direct mail, not junk mail
Iain Schofield / 22 January 19

Remember when junk mail filled your letterbox and not your inbox?

What are you looking for from direct mail?
Iain Schofield / 16 January 19

Are you looking to reach out to existing or potential customers? Direct mail could play a vital role in your marketing strategy.

What Makes a Great Headline
Iain Schofield / 16 January 19

Your headline will be the first thing a customer reads. Get it right, and your headline will encourage the reader to continue. Get it wrong, and you could end up straight in the bin.

What Is Bleed?
Iain Schofield / 16 January 19

If you’re creating or designing printed media, chances are you’ll come across the term bleed. But what does it mean? Continue reading to find out more.

Digital Print at DMP
Dale Brett / 29 October 18

Behind the scenes with Digital Print at DMP